Solutions · The Welcome Call
Founders call their first customers. Then scale kills the habit.
In the early days, somebody called every new customer — the founder, the first hire, whoever was closest to a phone. Customers never forgot it. Then volume arrived, the maths stopped working, and the warmest gesture in the business quietly died. Signals brings it back: a personalised welcome call to every signup, minutes after they join — at any volume, without adding a single person.
The window
Intent has a half-life, and it's measured in minutes.
A new signup is the warmest a customer will ever be. They chose you seconds ago; the reason is still fresh in their mind. Most products answer that moment with a templated email that lands in Promotions — and then wonder why users who signed up with real intent never reach first value.
The welcome call lands inside the window. The phone rings, they hear their name, and the first step happens while wanting to is still effortless.
How it works
Signup fires the webhook. The call does the rest.
Signup fires the webhook.
From your backend or your existing automation — one event, one call.
The call greets and guides.
"Hello Adaeze, welcome to [Platform] — thank you for joining us. Your account is ready. To set up your team and start today, press 1 and we'll text you the link. If you'd like a person to walk you through it, press 2."
Personalised by name and account detail from your webhook payload. Recorded voice or dynamic speech — your script, approved by you.
Every welcome is accounted for.
Answered, duration, key pressed. Users who pressed 2 route to your success team while they're still on day zero.
Why it gets picked
The call arrives from an 0712 mobile number — so it gets answered like one.
Robocalls in Nigeria ring from landline-style 0201 prefixes, and Nigerians have learnt not to pick them. Signals calls from 0712 mobile numbers and protects that trust deliberately: no collections traffic, no cold lists, enforced calling windows, one-press opt-out. Your welcome arrives the way a person's call arrives.
Objections, answered
The questions buyers ask before they apply.
- “Won't it feel automated?”
- It feels considered. The customer hears their own name, a genuine welcome, and a useful next step — thirty seconds, no requests for anything sensitive, and a keypress if they'd rather talk to a person. Compare that honestly with the templated email they were going to get.
- “We onboard hundreds of users a day.”
- Then no human team could ever welcome them all — which is exactly the point. Signals scales the gesture without scaling headcount, and the platform's frequency guardrails and calling windows hold at any volume.
- “We already send a welcome email.”
- Keep it. The call doesn't replace your sequence; it's the step in the sequence that gets answered.
Allocation
A gesture your competitors would need a call-centre floor to copy.
"They called me to welcome me" is a story your customers will tell — and at your volume, no rival can match it with manpower. You need a webhook; they'd need a hiring plan. Access is allocated per category. If yours is still open, claim it before someone you compete with reads this page.
Pricing is metered: a base fee per call, plus airtime. No seats, no platform fee, no annual contract.
Applications are reviewed. Some are deferred to the next cohort.
Not ready to apply? Read the research — The Activation Gap →